Haci Bekir Packaging
Polin Kuyumciyan
Packaging Design Haci Bekir Packaging by Polin Kuyumciyan Haci Bekir is one of the oldest brands of the world and has an immense legacy. Although the brand name automatically associates with quality and product satisfaction, it is hard for such an old brand to appeal to the new generation. With the rising popularity of halva in Turkish food trend, the brand wanted to benefit from it and update its halva packaging. The simple but eye-catching patterns and colors of the new designs enable Haci Bekir to expand their reach and brand recognition. The design patterns and colors are both inspired by the three halva ingredients and textures.
A' Design Award Winner
Haci Bekir Packaging by Polin Kuyumciyan is a distinguished winner of the A' Packaging Design Award. Haci Bekir Packaging earned the A' Design Award in 2021 and is showcased on Packaging Design Award Winners among other exceptional designs. Explore the project details, discover other works by Polin Kuyumciyan and see why Haci Bekir Packaging design sets itself apart from its competition.
About Haci Bekir
Packaging Design Haci Bekir Packaging by Polin Kuyumciyan Haci Bekir is one of the oldest brands of the world and has an immense legacy. Although the brand name automatically associates with quality and product satisfaction, it is hard for such an old brand to appeal to the new generation. With the rising popularity of halva in Turkish food trend, the brand wanted to benefit from it and update its halva packaging. The simple but eye-catching patterns and colors of the new designs enable Haci Bekir to expand their reach and brand recognition. The design patterns and colors are both inspired by the three halva ingredients and textures. Haci Bekir earned the A' Design Award at the Iron level, an esteemed recognition in the A' Design Award & Competition. Iron-level designs demonstrate sound ideas and professional design, and are selected by a grand jury, for publication among the award-winning works, after fair, ethical, meritocratic and independent academic review, where entries are voted through blind peer-review process on pre-established, publicly-available evaluation criteria.
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