Martial Essence In Brew Packaging
Zhejiang Sci-Tech University
Packaging Design Martial Essence In Brew Packaging by Zhejiang Sci-Tech University Martial Essence In Brew is a packaging design for Laojiuhan, a distilled liquor from Yongjia, Wenzhou. The design uses the Fenglin Southern Fist, a local martial art, as its main visual element. Golden lines outline six classic movements, and the product name is written in bold calligraphy. A droplet pattern below the last character refers to the distillation process. The bottle has a black matte finish and a gold metal cap. Bottle and cap are engraved with mountain and river ornaments, which add regional character and an antislip grip. The bottle holds 500 millilitres.
Bronze A' Design Award Winner
Martial Essence In Brew Packaging by Zhejiang Sci-Tech University is a highly esteemed winner of the A' Packaging Design Award. Martial Essence In Brew Packaging earned the Bronze A' Design Award in 2024 and is showcased on Packaging Design Award Winners among other remarkable designs. Explore the project details, discover other works by Zhejiang Sci-Tech University and see why Martial Essence In Brew Packaging design sets itself apart from its competition.
About Martial Essence In Brew
Packaging Design Martial Essence In Brew Packaging by Zhejiang Sci-Tech University Martial Essence In Brew is a packaging design for Laojiuhan, a distilled liquor from Yongjia, Wenzhou. The design uses the Fenglin Southern Fist, a local martial art, as its main visual element. Golden lines outline six classic movements, and the product name is written in bold calligraphy. A droplet pattern below the last character refers to the distillation process. The bottle has a black matte finish and a gold metal cap. Bottle and cap are engraved with mountain and river ornaments, which add regional character and an antislip grip. The bottle holds 500 millilitres. Martial Essence In Brew earned the Bronze A' Design Award, a respected level of recognition in the A' Design Award & Competition. Bronze A' Design Award works combine new concepts with skillful designs, and are selected by a grand jury, as valuable entries in their respective categories, after fair, ethical, meritocratic and independent academic review, where nominated designs are voted through blind peer-review process on pre-established, publicly-available evaluation criteria.
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