Packaging Design Dragon Year Gift Packaging by Tao Ran Dragon Year Gift is a packaging design for Pu'er tea, created as a gift for the Chinese Spring Festival. The design draws on the dragon, an auspicious animal in ancient Chinese mythology, and on the mountainous region of Yunnan, where Pu'er tea originates. A hand drawn dragon in calligraphy and ink painting is combined with a simple dragon symbol made with graphics software. The restrained outer packaging contrasts with the bold ink style of the inner packaging. Handmade cotton paper from local ethnic communities is screen printed, so each piece is unique.
A' Design Award Winner
Dragon Year Gift Packaging by Tao Ran is an esteemed winner of the A' Packaging Design Award. Dragon Year Gift Packaging earned the A' Design Award in 2024 and is showcased on Packaging Design Award Winners among other exceptional designs. Explore the details of the project, discover other works by Tao Ran and see why Dragon Year Gift Packaging design rises above its competition.
About Dragon Year Gift
Packaging Design Dragon Year Gift Packaging by Tao Ran Dragon Year Gift is a packaging design for Pu'er tea, created as a gift for the Chinese Spring Festival. The design draws on the dragon, an auspicious animal in ancient Chinese mythology, and on the mountainous region of Yunnan, where Pu'er tea originates. A hand drawn dragon in calligraphy and ink painting is combined with a simple dragon symbol made with graphics software. The restrained outer packaging contrasts with the bold ink style of the inner packaging. Handmade cotton paper from local ethnic communities is screen printed, so each piece is unique. Dragon Year Gift earned the A' Design Award at the Iron level, an esteemed recognition in the A' Design Award & Competition. Iron-level designs demonstrate sound ideas and professional design, and are selected by a grand jury, for publication among the award-winning works, after fair, just, meritocratic and independent academic review, where entries are voted following blind peer-review process on pre-established, publicly-available evaluation criteria.
More designs by Tao Ran
Packaging Design Chinese Zodiac Gift Box Package by Tao Ran
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