BeeHacchee Tarts Packaging

Packaging Design BeeHacchee Tarts Packaging by SHINGO FURUSHO Package design for cheese tart with honey. The yellow border pattern is printed all over, and the handwritten logo adds impact. The use of kraft paper material gives consumers an easy and casual impression, and the hexagonal cardboard box, which resembles a beehive, visually expresses the concept of honey. In order to get the target audience to purchase the product from among the countless sweets available, it had to meet the requirements of being impactful, casual, and photogenic.