Guo Cui Wu Du Chinese Baijiu

XIONGBO DENG

Packaging Design Guo Cui Wu Du Chinese Baijiu by XIONGBO DENG This white spirit product, named Guocui Wudu, is from Henan Province, China. The liquor is made from five traditional Chinese medicinal materials that are soaked and brewed. On the market, competitive products more or less contain some dregs left during the brewing process. By contrast, the biggest selling point of this product is that through multiple processes, the purity of the liquor approximates a zero-impurity state, which gives consumers a stronger sense of security. Therefore, designers determined "cleanliness" as the keynote of package design to manifest the biggest feature.

#141597

Do you have an award-winning design?

We would love to feature your work on Packaging Design Award Winners.