Float Packaging for Soap

Wang Min

Packaging Design Float Packaging for Soap by Wang Min Inspired by the simple soap bubble and guided by the concept of 'Life Imitates Art', FLOAT. is a brand that designs stylish soap to create meaning and an experience for millennials, transferring qualities through aesthetics to inspire wellness. Bath time is a relaxing break in the middle of the day for many people, and this effect can be enhanced by an aesthetically pleasing soap. As non-art aspects of people's lives imitate art, a positive affect can be introduced through a visually pleasing everyday item, which in turns improves consumers' attitude and way of living.


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