Float Packaging for Soap

Packaging Design Float Packaging for Soap by Wang Min Inspired by the simple soap bubble and guided by the concept of 'Life Imitates Art', FLOAT. is a brand that designs stylish soap to create meaning and an experience for millennials, transferring qualities through aesthetics to inspire wellness. Bath time is a relaxing break in the middle of the day for many people, and this effect can be enhanced by an aesthetically pleasing soap. As non-art aspects of people's lives imitate art, a positive affect can be introduced through a visually pleasing everyday item, which in turns improves consumers' attitude and way of living.