Packaging Design Appetisi Cheese by Fanny De Bray The Granarolo group launched a new brand of cut out cheeses. They wanted to highlight that unique expertise, as they meet customer’s needs, providing a quick, practical and gourmet break. « Appetisi » promotes a practical and gourmet product. 3 ideas, one word: Appetite, party snack and practical. The clear see-through area allows to see the cheese in a smart and amusing way. The embodiment of the products gives it that fun aspect, and aims to clearly define the different use of each product.