Low Calorie line Rice Cakes

Packaging Design Low Calorie line Rice Cakes by Joumana Maalouf Low calorie line Rice Cakes design target was to be a remarkable and appealing package that will stand out between local and international competitors with its creative concept. The main purpose was to give the consumers an energetic experience and a healthy image. The inspiration came from a mixture of 2 cultures: the color combination related to Indian style mood board and the modern layout related to European style packaging design. The target customers are health-conscious consumers, willing to achieve a happy and balanced lifestyle.