Packaging Design Doi Chaang Coffee Packaging Design by Somchana Kangwarnjit Doi Chaang coffee brand which displays the picture of a coffee grower farmer who represents each group of hill tribes people. Having launched these packages and found that all coffee grower farmers admire their participation with the brand which promotes unity and love not only among hill tribes people in northern Thailand but also among their children. This packaging design is miraculously able to create unity and love in the organisation.