Tazo Refresh Beverage
PepsiCo Design and Innovation
Hoahoa Takai Tazo Refresh Beverage nā PepsiCo Design and Innovation Tazo Refresh is the packaging design for a line of ready to drink premium iced teas. The line is based on three established brand flavors, named Zen, Awake and Passion. The teas are certified organic and contain no artificial colors or sweeteners. The packaging is offered in 12 ounce single serve and 42 ounce multi serve bottles made of 100 percent post-consumer plastic. Bold ingredient colors are combined with white to express each fresh flavor clearly on the shelf. The design aims to keep current buyers and to attract a more adventurous audience.
Toa o te tohu A' Design Award Hiriwa
Ko te hoahoa Tazo Refresh Beverage nā PepsiCo Design and Innovation tētahi toa whakahirahira o te tohu Te Tohu Hoahoa Takai a A'. Kua riro i te hoahoa Tazo Refresh Beverage te tohu A' Design Award Hiriwa i 2021, ā, e whakaaturia ana ki Packaging Design Award Winners i waenga i ētahi atu hoahoa mīharo. Tūhuratia ngā taipitopito o te kaupapa, tirohia ētahi atu mahi nā PepsiCo Design and Innovation, kia kitea ai he aha te hoahoa Tazo Refresh Beverage i rerekē ai i ōna hoa whakataetae.
Mō te hoahoa Tazo Refresh
Hoahoa Takai Tazo Refresh Beverage nā PepsiCo Design and Innovation Tazo Refresh is the packaging design for a line of ready to drink premium iced teas. The line is based on three established brand flavors, named Zen, Awake and Passion. The teas are certified organic and contain no artificial colors or sweeteners. The packaging is offered in 12 ounce single serve and 42 ounce multi serve bottles made of 100 percent post-consumer plastic. Bold ingredient colors are combined with white to express each fresh flavor clearly on the shelf. The design aims to keep current buyers and to attract a more adventurous audience. Kua riro i te hoahoa Tazo Refresh te tohu A' Design Award Hiriwa, he taumata whakanui whakahirahira o te A' Design Award & Competition. Ka whakakotahi ngā hoahoa whai tohu A' Design Award Hiriwa i te auahatanga me te hoahoa matatau, ā, ka kōwhiria e tētahi rōpū kaiwhakawā matua hei tāpaetanga kounga tiketike o ia kāwai, whai muri i te arotake mātauranga tōkeke, tika, i runga i te kounga me te wehe i te whakatoihara, e pōtitia ai ngā kaupapa kua tautapatia i runga i te tukanga arotake ā-hoa huna tuakiri, e ai ki ngā paearu aromatawai kua whakatakotoria i mua, e wātea ana hoki ki te marea.
He hoahoa anō nā PepsiCo Design and Innovation
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Te Kairangi Hoahoa o te Rā
Te Kaihoahoa o te Rā Ia rā ka whakaatu te A' Design Award i tētahi kaihoahoa tino pūmanawa hei Kaihoahoa o te Rā, he tangata e waihanga ana i ngā hoahoa, ngā hua, ngā kaupapa me ngā whare taketake, auaha hoki. I tēnei rā, e harikoa ana mātou ki te whakaatu i tētahi o ngā kaihoahoa kairangi rawa o te ao, he tangata nā āna hoahoa e hanga te āhua o tā tātou wheako i te ao.
Te Uiui Hoahoa o te Rā Pānuitia ngā uiui me ngā kōrerorero hou mō te hoahoa, te auahatanga, te hangarau me ngā waihangatanga hou i waenga i ngā kairīpoata hoahoa me ngā kaihoahoa, ngā kaihoahoa whare me ngā kaiwhakahaere waitohu rongonui o te ao. Ākona me pēhea ngā kaihoahoa me ngā waitohu kua toa i te A' Design Award e whakatinana ai i te tino kairangi hoahoa.
Te Rōpū Hoahoa o te Rā Ia rā ka whakaatu te A' Design Award i tētahi rōpū hoahoa whai tohu, auaha, motuhake hoki hei Rōpū Hoahoa o te Rā. Tūhuratia ngā kaupapa taketake, tino auaha hoki a ngā rōpū hoahoa kairangi puta noa i te ao, i roto i te hoahoanga, te hoahoa pai, te kākahu huatau, te hoahoa whakairoiro me te rautaki hoahoa.
Te Hoahoa o te Rā Ia rā ka kōwhiri te A' Design Award & Competition i tētahi kaupapa hoahoa motuhake e whakaatu ana i te kairangi hoahoa hei Hoahoa o te Rā. I tēnei rā, e tino harikoa ana mātou ki te whakaatu i tētahi hoahoa whai tohu whakahirahira e whai hua ai te ao i tōna kairangi hoahoa.
Te Tōtara Hoahoa o te Rā He mea kōwhiri e te A' Design Award & Competition, ko te Tōtara Hoahoa o te Rā he whakanui i ngā kaihoahoa rongonui nā ā rātou hua me ā rātou kaupapa kairangi e pai ake ai tō tātou ao, e whai hua, e ahu whakamua ai te pāpori. Tūhuratia ngā kōpaki mahi a ngā kaihoahoa o te taumata ā-ao, ngā kaihoahoa whare rongonui me ngā kaiwhakanao whakaaro hou.
Te Whakaaturanga Kaihoahoa o te Rā Ia rā ka whakanuia e te A' Design Award & Competition tētahi kaihoahoa tino kairangi, kaihoahoa whare rongonui, kaiārahi auaha, kaiwhakanao whakaaro hou rānei hei Whakaaturanga Kaihoahoa o te Rā, nā te kounga o āna mahi i kōwhiria ai hei tauira whakahirahira o te hoahoa pai. Tūhuratia ngā kōpaki hoahoa whai tohu.
Te Whakaaro Hoahoa o te Rā Ia rā ka whakaatu te A' Design Award & Competition i tētahi whakaaro hoahoa hou, ariā auaha rānei, e kitea ai te whakaaro taketake me ngā rongoā whaihua, hei Whakaaro Hoahoa o te Rā. Tūhuratia ngā ariā whai tohu mīharo, ngā huarahi auaha me ngā wawata whakaaweawe puta noa i te ao.
Te Waitohu Hoahoa o te Rā Ia rā ka whakaatu te A' Design Award & Competition i tētahi waitohu whakahirahira e aratakina ana e te hoahoa hei Waitohu Hoahoa o te Rā, me te tūhura i te tuakiri, te wawata auaha, ngā hua me ngā kaupapa rangatōpū a ngā hinonga me ngā whakahaere auaha. Tūhuratia ngā waitohu whai tohu me ā rātou hoahoa whakahirahira.
Te Ia Hoahoa o te Rā Ia rā ka tūhura te A' Design Award & Competition i tētahi ia hoahoa taketake hei Ia Hoahoa o te Rā, me te whakaatu i ngā kāhua e puea ake ana, ngā āhua rerehua e panoni ana me ngā ahunga auaha hou i roto i te hoahoanga, te kākahu huatau, te toi, te whakairoiro, ngā hua me ētahi atu mahi. Tūhuratia ngā ia hoahoa hou i tēnei rā.
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