Mix Milk Tea
Blackandgold Design (Shanghai) Co., Ltd.
包装设计 Mix Milk Tea 由 Blackandgold Design (Shanghai) Co., Ltd. Nongfu Spring Mix is a limited gift box created for milk tea sold through online stores. The box is shaped as a red tiger face to mark the Chinese Year of the Tiger. The eyes of the tiger are replaced by whirl shapes taken from the inner pack, which refer to the mixing of real milk and tea. When the box is held, the hands of the consumer sit right above the tiger face, which creates a playful interaction. The concept is based on a well known Chinese nursery rhyme about beating a tiger. The box is made of paper with gloss lamination.
A' Design Award 银奖 获奖作品
Mix Milk Tea 由 Blackandgold Design (Shanghai) Co., Ltd. 创作，是 A' 包装设计奖 的备受赞誉的获奖作品。Mix Milk Tea 于 2022 荣获 A' Design Award 银奖，与其他卓越设计一同在 Packaging Design Award Winners 展示。深入了解项目细节，发现 Blackandgold Design (Shanghai) Co., Ltd. 的其他作品，了解 Mix Milk Tea 为何能在众多参赛设计中独树一帜。
关于 Mix
包装设计 Mix Milk Tea 由 Blackandgold Design (Shanghai) Co., Ltd. Nongfu Spring Mix is a limited gift box created for milk tea sold through online stores. The box is shaped as a red tiger face to mark the Chinese Year of the Tiger. The eyes of the tiger are replaced by whirl shapes taken from the inner pack, which refer to the mixing of real milk and tea. When the box is held, the hands of the consumer sit right above the tiger face, which creates a playful interaction. The concept is based on a well known Chinese nursery rhyme about beating a tiger. The box is made of paper with gloss lamination. Mix 荣获 A' Design Award 银奖，这是 A' Design Award & Competition 的一项卓著荣誉。A' Design Award 银奖 获奖设计将创新思维与先进的设计融为一体，由大型评审团经过公平、合乎伦理、择优且独立客观的学术评审，选为各自类别中出类拔萃的参赛作品。评审依据预先制定并公开的评价标准，依循盲审同行评议流程，对提名设计进行投票。
