Hopapops Healthy Snack Food
Angela Spindler
包裝設計 Hopapops Healthy Snack Food 作者： Angela Spindler Project tasks: Naming, brand creation and packaging design for popped water lily seeds, targeted at US consumers. The challenge was how to grab a market that hasn’t necessarily heard of the key ingredient, water lily seeds. The solution, to focus on shelf shout, simple information hierarchy and prominent ingredient visuals. The illustration, which makes up both the front and back of the packaging, drives home the product and flavor variant. The uneven nature of the Hopapops brand mark typography adds a cheeky bounce to the packs, complimenting the fun tone of voice created for the brand.
A' Design Award得獎作品
由Angela Spindler創作嘅Hopapops Healthy Snack Food，係A' 包裝設計獎嘅傑出得獎作品。Hopapops Healthy Snack Food喺2020榮獲A' Design Award，並同其他出眾設計一齊喺Packaging Design Award Winners展示。探索項目詳情，發掘Angela Spindler嘅其他作品，了解Hopapops Healthy Snack Food嘅設計點樣喺同場作品中脫穎而出。
關於Hopapops
包裝設計 Hopapops Healthy Snack Food 作者： Angela Spindler Project tasks: Naming, brand creation and packaging design for popped water lily seeds, targeted at US consumers. The challenge was how to grab a market that hasn’t necessarily heard of the key ingredient, water lily seeds. The solution, to focus on shelf shout, simple information hierarchy and prominent ingredient visuals. The illustration, which makes up both the front and back of the packaging, drives home the product and flavor variant. The uneven nature of the Hopapops brand mark typography adds a cheeky bounce to the packs, complimenting the fun tone of voice created for the brand. Hopapops榮獲A' Design Award鐵獎級別嘅獎項，係A' Design Award & Competition一項備受推崇嘅肯定。鐵獎級別設計展現紮實構思同專業設計，經過公平、恪守道德、擇優同不偏不倚嘅學術評審後，由大型評審團選入得獎作品之列並予以刊載；獲提名作品均依據預先訂立並公開嘅評審準則，經由匿名同行評審程序投票評選。
