包裝設計 Snow Zero Packaging 作者: China Resources Snow Breweries Snow Zero is a packaging design for a low-alcohol, low-calorie hard sparkling water. The name Zero refers to midnight, seen as both an ending and a beginning. The infinity symbol on the package expresses the idea of continuation. The figure 0 is rendered with a three-dimensional liquid metal effect to suggest a light and refreshing taste. Illustrations on the bottles draw on pioneer visual art styles for a futuristic look. The water drop shaped bottles can be joined mouth to mouth, so two bottles form a new infinity symbol. Aluminum cans and glass bottles are used.
A' Design Award 銀獎得獎作品
由China Resources Snow Breweries創作嘅Snow Zero Packaging,係A' 包裝設計獎嘅備受讚譽嘅得獎作品。Snow Zero Packaging喺2023榮獲A' Design Award 銀獎,並同其他矚目設計一齊喺Packaging Design Award Winners展示。深入了解項目細節,發掘China Resources Snow Breweries嘅其他作品,了解Snow Zero Packaging嘅設計點樣喺同場作品中展現獨特之處。
關於Snow Zero
包裝設計 Snow Zero Packaging 作者: China Resources Snow Breweries Snow Zero is a packaging design for a low-alcohol, low-calorie hard sparkling water. The name Zero refers to midnight, seen as both an ending and a beginning. The infinity symbol on the package expresses the idea of continuation. The figure 0 is rendered with a three-dimensional liquid metal effect to suggest a light and refreshing taste. Illustrations on the bottles draw on pioneer visual art styles for a futuristic look. The water drop shaped bottles can be joined mouth to mouth, so two bottles form a new infinity symbol. Aluminum cans and glass bottles are used. Snow Zero榮獲A' Design Award 銀獎,係A' Design Award & Competition一項卓越嘅肯定。A' Design Award 銀獎得獎設計將創意同先進嘅設計結合,經過公平、恪守道德、擇優同獨立自主嘅學術評審後,由大型評審團選為各自類別嘅優秀參賽作品;參賽作品均依據預先訂立並公開嘅評審準則,經由匿名同行評審程序投票評選。








