包裝設計 Shacheng Old Cellar Packaging 作者: Wu Yao With the same bottle shape, the bottle has two colors: one red and one yellow. The natural and ecological brewing characteristics of Shacheng are painted on the bottle body. The raw materials for brewing and the brewing process are outlined in a white gold thread used for red bottles. The bottom color of the outer box is yellow and red. The yellow inspiration comes from the yellow glaze of the Yongzheng period in the Qing Dynasty and the red inspiration comes from the Langyao red of the Kangxi period.
A' Design Award 銅獎得獎作品
由Wu Yao創作嘅Shacheng Old Cellar Packaging,係A' 包裝設計獎嘅得獎作品。Shacheng Old Cellar Packaging喺2023榮獲A' Design Award 銅獎,並同其他出眾設計一齊喺Packaging Design Award Winners展示。深入了解項目細節,發掘Wu Yao嘅其他作品,了解Shacheng Old Cellar Packaging嘅設計點樣喺同場作品中脫穎而出。
關於Shacheng Old Cellar
包裝設計 Shacheng Old Cellar Packaging 作者: Wu Yao With the same bottle shape, the bottle has two colors: one red and one yellow. The natural and ecological brewing characteristics of Shacheng are painted on the bottle body. The raw materials for brewing and the brewing process are outlined in a white gold thread used for red bottles. The bottom color of the outer box is yellow and red. The yellow inspiration comes from the yellow glaze of the Yongzheng period in the Qing Dynasty and the red inspiration comes from the Langyao red of the Kangxi period. Shacheng Old Cellar榮獲A' Design Award 銅獎,係A' Design Award & Competition一項備受尊重嘅肯定。A' Design Award 銅獎得獎作品將嶄新嘅概念同成熟嘅創新實踐結合,經過公平、秉持公義、擇優同獨立自主嘅學術評審後,由大型評審團選為各自類別嘅富有價值參賽作品;獲提名設計均依據預先訂立並公開嘅評審準則,透過匿名同行評審程序投票評選。








