From the Forest of Rusk Snacks
Shoichiro Takei
Packaging Design From the Forest of Rusk Snacks by Shoichiro Takei From the Forest of Rusk is a packaging design for a rusk snack sold in supermarkets and mass retailers in Japan. The design is based on the world of a picture book and shows animals that live in the Forest of Rusk. Each animal character is formed from the rusk itself, photographed as an actual product rather than created with computer graphics. The size of the eyes, nose and mouth was adjusted in millimetres to make each character appealing. The package measures 140 by 210 by 40 millimetres. New animals can be added as new flavours are introduced.
Silver A' Design Award Winner
From the Forest of Rusk Snacks by Shoichiro Takei is a winner of the A' Packaging Design Award. From the Forest of Rusk Snacks earned the Silver A' Design Award in 2022 and is showcased on Packaging Design Award Winners among other exceptional designs. Explore the details of the project, discover other works by Shoichiro Takei and see why From the Forest of Rusk Snacks design stands out from its competition.
About From the Forest of Rusk
Packaging Design From the Forest of Rusk Snacks by Shoichiro Takei From the Forest of Rusk is a packaging design for a rusk snack sold in supermarkets and mass retailers in Japan. The design is based on the world of a picture book and shows animals that live in the Forest of Rusk. Each animal character is formed from the rusk itself, photographed as an actual product rather than created with computer graphics. The size of the eyes, nose and mouth was adjusted in millimetres to make each character appealing. The package measures 140 by 210 by 40 millimetres. New animals can be added as new flavours are introduced. From the Forest of Rusk earned the Silver A' Design Award, a distinguished level of recognition in the A' Design Award & Competition. Silver A' Design Award designs combine creativity with advanced design, and are selected by a grand jury, as superior entries in their respective categories, after fair, just, meritocratic and independent academic review, where nominated projects are voted via blind peer-review process on pre-established, publicly-available evaluation criteria.
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