New Vision Packing
Ye Wang and Wei Chen
包装设计 New Vision Packing 由 Ye Wang and Wei Chen New Vision is a series of juice packaging designed for a fruit farm. Each bottle carries a distinct fruit graphic created with design software and produced by a laser printing process. The graphics translate the rich nutrition of the juice into simple visual forms that are easy to remember. The series is intended to stand apart from conventional supermarket juice packaging, so that shoppers can distinguish and identify each variety quickly. Each bottle measures 220 millimetres in height and 64 millimetres in diameter.
A' Design Award 获奖作品
New Vision Packing 由 Ye Wang and Wei Chen 创作，是 A' 包装设计奖 的获奖作品。New Vision Packing 于 2020 荣获 A' Design Award，与其他卓越设计一同在 Packaging Design Award Winners 展示。深入了解项目细节，发现 Ye Wang and Wei Chen 的其他作品，了解 New Vision Packing 为何能在众多参赛设计中独树一帜。
关于 New Vision
包装设计 New Vision Packing 由 Ye Wang and Wei Chen New Vision is a series of juice packaging designed for a fruit farm. Each bottle carries a distinct fruit graphic created with design software and produced by a laser printing process. The graphics translate the rich nutrition of the juice into simple visual forms that are easy to remember. The series is intended to stand apart from conventional supermarket juice packaging, so that shoppers can distinguish and identify each variety quickly. Each bottle measures 220 millimetres in height and 64 millimetres in diameter. New Vision 荣获 A' Design Award 铁奖，这是 A' Design Award & Competition 的一项备受推崇的荣誉。铁奖级别的设计展现出扎实的构思与专业的设计水准，由大型评审团经过公平、合乎伦理、择优且公正无私的学术评审，选入获奖作品并予以发布。评审依据预先制定并公开的评价标准，通过盲审同行评议流程，对参赛作品进行投票。
