Evervess Soda Water Beverage

Evervess Soda Water Beverage 由 PepsiCo Design and Innovation 创作，是 A' 包装设计奖 的卓越获奖作品。Evervess Soda Water Beverage 于 2021 荣获 A' Design Award，与其他出色设计一同在 Packaging Design Award Winners 展示。探索项目详情，发现 PepsiCo Design and Innovation 的其他作品，了解 Evervess Soda Water Beverage 为何能在众多参赛设计中脱颖而出。

包装设计 Evervess Soda Water Beverage 由 PepsiCo Design and Innovation Evervess Soda Water is a packaging design for a range of carbonated sodas and tonics. The brand carries nearly eighty years of heritage, and the visual identity was modernized for a unified launch in the Chinese market. The earlier design felt heavy and suggested indulgence, so the packaging was simplified to communicate light and fizzy refreshment. A minimal graphic element in black and teal depicts a fountain, a symbol of energy, refreshment and renewal. The drinks can be mixed in cocktails or enjoyed on their own. Evervess Soda Water 荣获 A' Design Award 铁奖，这是 A' Design Award & Competition 的一项备受推崇的荣誉。铁奖级别的设计展现出扎实的构思与专业的设计水准，由大型评审团经过公平、合乎伦理、择优且独立客观的学术评审，选入获奖作品并予以发布。评审依据预先制定并公开的评价标准，按照盲审同行评议流程，对提名作品进行投票。