Lipton Avant Garde Special Art Edition Beverage

Lipton Avant Garde Special Art Edition Beverage 由 PepsiCo Design and Innovation 创作，是 A' 包装设计奖 的卓越获奖作品。Lipton Avant Garde Special Art Edition Beverage 于 2021 荣获 A' Design Award 金奖，与其他卓越设计一同在 Packaging Design Award Winners 展示。探索项目详情，发现 PepsiCo Design and Innovation 的其他作品，了解 Lipton Avant Garde Special Art Edition Beverage 为何能在众多参赛设计中独树一帜。

包装设计 Lipton Avant Garde Special Art Edition Beverage 由 PepsiCo Design and Innovation Lipton Avant Garde Special Art Edition is a collection of miniature cans for iced tea. Each can holds 250 ml and is light and easy to carry, and the format is the first miniature can in the iced tea category in Russia. The graphics draw on Russian Avant Garde art movements, including Suprematism, Abstractionism and Cubo Futurism. Separate designs are paired with the peach, lemon and green tea flavors. The collection is sold only in Russia. The aim is to make the brand noticed on the shelf in a crowded category. Lipton Avant Garde Special Art Edition 荣获 A' Design Award 金奖，这是 A' Design Award & Competition 最高级别的荣誉之一。A' Design Award 金奖 获奖设计将鲜明的原创构想与卓越的创新能力融为一体，由大型评审团经过公平、合乎伦理、择优且公正无私的学术评审，选为各自类别中的杰出参赛作品。评审依据预先制定并公开的评价标准，通过盲审同行评议流程，对提名作品进行投票。