包裝設計 Doritos Solid Black 2023 Food Packaging 作者: PepsiCo Design and Innovation Doritos Solid Black 2023 is a limited edition food packaging design created for a snack brand initiative that supports Black innovators and changemakers. The annual series was expanded into a collaboration platform that highlights Black artists. The artwork was made by Mz. Icar, an anonymous interdisciplinary arts collective composed mainly of Black women. The artwork was then extended into a complete visual identity system, applying its palette and graphics to the packaging, an influencer kit and merchandise. The kit takes a pyramid shape inspired by the brand triangle.
A' Design Award得獎作品
由PepsiCo Design and Innovation創作嘅Doritos Solid Black 2023 Food Packaging,係A' 包裝設計獎嘅備受推崇嘅得獎作品。Doritos Solid Black 2023 Food Packaging喺2024榮獲A' Design Award,並同其他出眾設計一齊喺Packaging Design Award Winners展示。深入了解項目細節,發掘PepsiCo Design and Innovation嘅其他作品,了解Doritos Solid Black 2023 Food Packaging嘅設計點樣喺同場作品中展現獨特之處。
關於Doritos Solid Black 2023
包裝設計 Doritos Solid Black 2023 Food Packaging 作者: PepsiCo Design and Innovation Doritos Solid Black 2023 is a limited edition food packaging design created for a snack brand initiative that supports Black innovators and changemakers. The annual series was expanded into a collaboration platform that highlights Black artists. The artwork was made by Mz. Icar, an anonymous interdisciplinary arts collective composed mainly of Black women. The artwork was then extended into a complete visual identity system, applying its palette and graphics to the packaging, an influencer kit and merchandise. The kit takes a pyramid shape inspired by the brand triangle. Doritos Solid Black 2023榮獲A' Design Award鐵獎級別嘅獎項,係A' Design Award & Competition一項備受推崇嘅肯定。鐵獎級別設計展現紮實構思同專業設計,經過公平、秉持公義、擇優同獨立自主嘅學術評審後,由大型評審團選入得獎作品之列並予以刊載;獲提名項目均依據預先訂立並公開嘅評審準則,經由匿名同行評審程序投票評選。
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