包裝設計 Pepsi Big Football Event LTO Beverage Packaging 作者: PepsiCo Design and Innovation Pepsi Big Football Event LTO is a limited time offer beverage packaging design created for a major football tournament held in Qatar in 2022. The packaging shows photographs of real football fans of different nationalities, capturing the intense joy felt during a match. Paint filters were applied to the images to recall the practice of face painting among supporters and to give an artistic look. Matching key visuals and animations extend the same graphic language. The intent is to link the brand with local football fans during the event.
A' Design Award 銀獎得獎作品
由PepsiCo Design and Innovation創作嘅Pepsi Big Football Event LTO Beverage Packaging,係A' 包裝設計獎嘅得獎作品。Pepsi Big Football Event LTO Beverage Packaging喺2024榮獲A' Design Award 銀獎,並同其他出眾設計一齊喺Packaging Design Award Winners展示。探索項目詳情,發掘PepsiCo Design and Innovation嘅其他作品,了解Pepsi Big Football Event LTO Beverage Packaging嘅設計點樣喺同場作品中脫穎而出。
關於Pepsi Big Football Event LTO
包裝設計 Pepsi Big Football Event LTO Beverage Packaging 作者: PepsiCo Design and Innovation Pepsi Big Football Event LTO is a limited time offer beverage packaging design created for a major football tournament held in Qatar in 2022. The packaging shows photographs of real football fans of different nationalities, capturing the intense joy felt during a match. Paint filters were applied to the images to recall the practice of face painting among supporters and to give an artistic look. Matching key visuals and animations extend the same graphic language. The intent is to link the brand with local football fans during the event. Pepsi Big Football Event LTO榮獲A' Design Award 銀獎,係A' Design Award & Competition一項卓越嘅肯定。A' Design Award 銀獎得獎設計將創新思維同專業嘅設計結合,經過公平、恪守道德、擇優同獨立自主嘅學術評審後,由大型評審團選為各自類別嘅高質素參賽作品;獲提名項目均依據預先訂立並公開嘅評審準則,透過匿名同行評審程序投票評選。
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